Services — Mitchell Video Production

Not a menu.A content system.

Most clients start with a single project. If the work lands, the relationship grows from there. Everything here is built around that path — a clear entry point, no pressure to commit before you've seen what comes back.

How it works
Three tiers.
One relationship.

Most brands start with one project. They see what comes back and decide to keep going. The structure is built around that — no lock-in before you know it's a fit, and a clear path forward when it is.

01
Project-Based Production
Entry point — built to demonstrate value and convert into partnership
Starting at $2,500
+
Video Services
Brand Story Videos
Product Demonstration Videos
Commercial Advertising
Launch Campaign Videos
Social Media Content Packages
Website Hero Videos
Interview & Testimonial Films
Documentary-Style Brand Films
Photography Services
Product Photography
Commercial Photography
Brand Photography
Lifestyle Product Photography
E-Commerce Imagery
Website Photography
Marketing Campaign Photography
Best for brands new to professional content production, or testing the relationship before committing to a retainer.
What's Included
Pre-production strategy call
Visual direction & shot planning
Full shoot day(s) — crew & equipment
Professional lighting & audio
Post-production editing & color
Sound design & music licensing
Multi-format delivery package
Two rounds of revision
02
Content Partnerships
Monthly retainer — the primary revenue focus and long-term model
From $3,500/mo
+
Monthly Production
2–6 video pieces per month
Monthly product photography sessions
Lifestyle & brand photography
Social media content creation
Platform-specific format delivery
Seasonal campaign assets
Product launch content
Strategic Support
Monthly strategy & planning session
Content calendar development
Campaign roadmap planning
Visual brand direction & continuity
Performance review & iteration
Product launch campaign planning
Competitive content analysis
Partnership Benefits
Predictable monthly investment
Priority scheduling & turnaround
Deep brand knowledge over time
Scalable output as brand grows
Proactive creative recommendations
No re-briefing — we know your brand
Annual content system audit
03
Creative Strategy & Direction
High-value positioning — the thinking before the production
From $5,000
+
Strategy Deliverables
Brand content audit & gap analysis
Visual brand standards document
12-month content roadmap
Channel-specific content frameworks
Competitive visual landscape analysis
Launch campaign architecture
Creative Direction
Visual identity development
Visual brand direction & moodboarding
Campaign concept development
Brand messaging through visuals
Content system design
Production standards development
Scalable creative templates
Who It's For
Brands about to launch a new product line
Companies rebranding or repositioning
Marketing teams needing creative leadership
Businesses building an in-house team
Brands entering new markets or channels
See these services in practice — Lyman Products ↗ · Mark 7 Reloading ↗ · All Work ↗
Our Process
From first call to
long-term partner.
01
Discover
Brand Audit

We map your content gaps, visual standards, channel needs, and business goals before a single frame is planned.

02
Strategize
Content Roadmap

Visual direction, campaign calendar, and production scope — all aligned to your product cycle and marketing timeline.

03
Produce
Execution

Video and photography produced to brand standards. Every asset built for multi-channel distribution from the start.

04
Refine
Performance Loop

We review what performed, iterate on the creative system, and tighten the approach based on real-world results.

05
Scale
Compound Growth

Expand output, launch new campaigns, and build lasting brand equity through consistent presence. That's what this model is designed for.

Deliverable Matrix
What you actually
walk away with.
Brand Video
Hero brand film (2–4 min)
30-second commercial cut
15-second social cut-down
Vertical 9:16 format
Web-optimised MP4
Broadcast-ready master
Product Video
Product hero video
Feature highlight reels
Unboxing & reveal video
360° product showcase
E-commerce listing video
Demo & tutorial video
Photography
White background product shots
Lifestyle & in-use photography
Detail & texture close-ups
Campaign hero imagery
Social media optimised crops
High-res retouched finals
Strategy & Post
Content calendar & roadmap
Color-graded, sound-designed cuts
Licensed music & SFX
Caption & subtitle files
Platform delivery specs
Brand visual standards doc
ROI Calculator
What does professional
video content actually return?

Estimate your return across conversion lift, customer lifetime value, and content savings. Figures are illustrative benchmarks based on Wyzowl 2024 industry data.

Your Business Inputs
Unique visitors seeing your product pages
Revenue per customer transaction
$
% of visitors who currently convert
2.0%
Sets benchmark conversion lift from video
How many times does a customer repurchase?
3x
Estimated monthly spend on production
$
How long do assets actively drive results?
18 mo
Estimated Returns
ROI
Investment
Est. Return
Net Gain
Estimated ROI
Over content lifespan
Additional monthly revenue
From conversion lift
Lifetime value captured
Per new customer
Break-even month
Investment recovered
Return breakdown
Conversion rate lift revenue
Customer LTV uplift
Content reuse & savings
Total estimated return

Illustrative estimates based on Wyzowl 2024 benchmarks. Actual returns vary by content quality, distribution, and market.

FAQ

Common
questions.

Straight answers to what most brands ask before reaching out.

We're based in Connecticut and work with clients across the US. Travel is straightforward — most projects outside the region are planned around shoot days, and travel costs are quoted upfront so there are no surprises. If you're local, great. If not, that's not a barrier.
It's a 30-minute conversation — not a sales call. We ask about your products, your current content, and where things are falling short. You ask whatever you need. By the end, we both know whether there's a fit and what a project could look like. No pressure, no pitch deck.
Single-deliverable projects (a product video, a photo set) typically run 3–5 weeks from kickoff to final files. Full content system builds with multiple deliverables run 6–10 weeks depending on scope. We'll give you a specific timeline in the proposal — not a vague estimate.
Both. Some clients start with a single project to see how we work together, then move to a quarterly retainer for ongoing content. Others come in knowing they need a full content system and we build it from the start. We're set up for both — the right fit depends on your volume and cadence.
Not at all — it's actually common. A lot of our clients come in with great products and zero polished content. We handle the strategy, scripting, direction, and post so you don't have to. You show up, we make it work. The intake form and first call are designed to get us aligned before a single frame is shot.
Starter projects begin around $2,500. Full content system packages are scoped to your deliverables — most fall between $5,000 and $15,000. Start a project and we'll put together a proposal based on exactly what you need, not a menu of add-ons.
Ready to build something
with staying power?

Tell me about your brand, your products, and where your content is falling short.